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I believe that the most common plugin for image optimization is WP Smush. Optimize images, turn on lazy load, resize, compress & improve your Google Page Speed with the incredibly powerful and 100% free WordPress image smusher, brought to you by the superteam at WPMU DEV! 3. Reducing the size of these images without compromising the quality is a challenging task, but most rewarding. Before you even start optimizing make sure you’ve chosen the right file format. Change up your WordPress host to optimize your images and see over 45% speed increases in page load. Optimizing your images doesn’t have to be difficult or time-consuming, and can become part of your regular posting workflow. You can’t expect your users to stick around and wait for your images to load. There are several factors you should think about during the optimization process. Each piece of the puzzle plays an essential role in creating crisp, clean, high-quality images. It’s a hard balance to strike, but one that’s worthwhile to your loading speeds and browsing experience. There is also a handy resize function in WordPress for images you've already uploaded. You don’t want to put these photos directly on your site because loading times and quality will suffer. While the process sounds complex, it’s actually quite easy these days. Why Image Optimization in WordPress. Using optimized images on WordPress improves SEO and UX. How to optimize images for WordPress after you upload them. You have to first upload the image, and then go to your media library in WordPress to find the optimization settings: Your image is optimized based on the default setting in the Imagify plugin, and in this case that was the ‘Aggressive’ setting which trimmed the file size by a whopping 95.34%. For example, from 1000px to 950px. Now, let’s look at the factors you should take into account before you get started. Automatically resize huge image uploads by setting a maximum width and/or height for more reasonable browser display. You can use one of the many image optimization plugins and tools to automatically compress images by up to 80% without any visible loss in image quality. Images, when used with care, will help readers better understand your article. 5. The more images you use in your content, the longer it will take a page to load. It’s a free image compression and optimization plugin for WordPress which ensures that any photos or images you upload to your website are as small as possible in terms of file size. Depending upon the image type and format, you can reduce the size of the image by 70%. With a high level of compression, the image size will be very small, but the image quality will suffer. It’s not super important for SEO, but this little trick can improve your user experience. Automatically optimize new images on upload. You have to optimize your image size so as to make it light. These tools are great if you don’t want to spend time learning the ins and outs of photo editing software. Notify me of followup comments via e-mail. Best WordPress Image Optimizer Plugins. You don’t want people to visit your site, only to see stretched and distorted images. Keep reading to learn five different methods you can use to easily optimize your images to the web. Luckily, there are some tools you can use to optimize your images after they’ve already been uploaded to WordPress. From Freddy’s list of the Best WordPress Image Optimization Plugins, we would recommend to optimize your images. EWWW Image Optimizer is another great free image optimization WordPress plugin. The most commonly used file formats online are JPEG and PNG. Did you know that you can optimize your images to help your site and images rank in the search engines? Your goal with image optimization is to reduce the file size without sacrificing the image quality. All you need to do is click 'Edit Image' on the image in your library. EWWW Image Optimizer is another great free image optimization WordPress plugin. Get your image dimensions correct before you upload. With CTRL cmd+Alt+I, you open the image editor, and here you will select the WIDTH according to your block width (container size). The result better PNG files with 100% support for transparency. If you are using an image manipulation software to edit your images, you can always use the ‘save for web’ option while saving an image. Why Bother Optimizing Images? Image editing software like Photoshop, Sketch, Pixlr, etc. If you prefer to run a piece of software on your computer, then you’ll have a few more options like ImageOptim, OptiPNG, and Trimage. 3. The result is a WordPress website with impressive loading times, beautifully rendered images, and highly engaging content. This will not only increase your bandwidth, but it’ll make your photo load very slowly. 41 Most Perfectly Timed Photos Ever. To capture the visitor’s attention, high-quality images are a must-have. Here’s how to optimize images for WordPress. Kevin is a freelance writer who specializes in technology and online content marketing. Simply drag and drop the image you want to compress and wait for the download link to pop up. Your email address will not be published. Finally, if you’re using multiple words in your filename make sure you’re using a hyphen between your words, as Google will read them as a space. Make sure you save the changes as a new file so you’ll have a backup if optimization doesn’t go according to plan. Google and other search engines hate slow loading websites. This is where the WordPress plugins take over. Required fields are marked *, Name * (please do not use a spammy keyword or a domain as your name, or it will be deleted.). Imagify is a feature-rich image optimizer plugin for WordPress. With minimal compression, you’ll end up with a larger file size, but a higher quality image. WordPress has a built-in image editor that lets you crop your images from your dashboard. This leads to higher bounce rates and less time spent on your site overall. Optimize individual images already in your media library. You can let WordPress do this as described below or use an application to do it beforehand. Also, the layout is not as user friendly as Adobe. But, having a site that takes up less server space will make it more nimble. OptimoleWhat Is Optimole? On this screen look for a box labeled ‘Alternative Text’, and enter your focus keyword or related keyword into that box. Most WordPress users simply upload their photos to their site without optimizing them for the web first. Alt text gives Google’s crawlers additional context about the images you add to your site. Some of the most popular desktop-based tools include: The above tools have a bit of a learning curve, but they allow you to find the image optimization settings that work best for your needs. The plans run from between $5 and $15 a month, depending on your needs. The good news is that there are plugins that allow you to do so! 1. It helps you to increase your readability as well as share your content across the web. The Imagify Plugin. Most software will have an option to help you find a balance between image quality and file size. The other format that you will … Most WordPress site owners end up uploading and using images that aren’t optimized for the web, which can cause a lot more harm than good. What is Image Optimization? It uses lossless compression techniques so quality is higher, however this also means larger file sizes. The format uses compression in order to reduce file size. Next up, we have Optimole – an all-in-one fully automated solution for … If you already have a website with a ton of images on it, it would be very time-consuming to remove the images, optimize them, and re-upload them. EWWW IO is the only plugin that lets you optimize images using tools on your own server (jpegtran, optipng, pngout, pngquant, gifsicle, cwebp). How to Change Default WordPress Image Size. Responsive Images There are multiple levels of compression, but the goal is always the same – to reduce the space images use on your server without impacting quality. But you still need to use images on your site. 2. 1. We recommend using these tools to optimize images before you upload them to WordPress… So, you need to optimize your images for the web to speed up your site. You must do this yourself. Our favorite part about these tools is they are super easy to use. 9 Best Free Online Image Optimizer Tools As noted above, the size of an image can really put a damper on your site’s performance, so if you can reduce any amount of it before uploading to WordPress, that would be ideal. As you can see, you have to consider a lot of factors when optimizing images for WordPress. The best way to optimize without sacrificing quality is by using tools that allow you to quickly and easily compress files into smaller, more manageable pieces. You can also subscribe without commenting. Then, run it through an optimization tool and upload your image. With these all you have to do is upload your photos, the tool will run, and you’ll download your optimized photos. #19 Will Make You Say WOW! You don’t want people to visit your site, only to see stretched and distorted images. Once installed, a good optimization plugin usually works autonomously, avoiding manual tweaks. The images will be compressed up to 80% without losing their quality. However, it won’t reduce the quality of the image. It can even help you in optimizing the images that have been uploaded previously. Once you add an image, you’ll see a screen similar to the one below. We use it all the time here at WPExplorer to optimize featured images before uploading them to posts and theme demos. You can even combine a couple methods to ensure your image file size is as low as possible. JPEGs are commonly used for photographs and general images, as they: PNGs are used for vectors, logos, screenshots, and smaller images. If you realize an image needs to be cropped to better fit your site, then delete the image from your site, crop it, and re-upload it. provides image size reduction based on several advanced algorithms.The API accept JPG, PNG and GIF files up to 5MB.. ShortPixel. There is a wide range of plugins and programs available that you can use to optimize your images. Included are PNG, JPEG, and GIF formats. The image size for each image cannot exceed 5 MB, but for most that won’t be an issue. But, you’ll be able to use the optimization settings for every image moving forward. Image optimization is a process of saving and delivering images in the smallest possible file size without reducing the overall image quality. EWWW Image Optimizer Both sites are free to use and can help you bring your photos down to a more manageable size before adding them to your site. On the ‘Advanced Options’ screen you’ll have a place where you can enter or change your image title. This increases your server load and the overall size of your site. Your goal should be to find a happy medium between the file size and the level of compression you use. By using this form you agree with the storage and handling of your data by this website. Run your site through GTmetrix and you’ll see these items in the Page Speed/YSlow tabs. Keep Size of the Image as Small as Possible. If you access the same blog post from your mobile, the image will be reduced to 92.61 KB. If you want to optimize images with GIMP, open your photo with the tool. “A picture is worth a thousand words,” so a saying goes. If you run a website that relies on high-quality images, like a photography site, then it’ll take more time to find the balance between the two. Imagify is a feature-rich image optimizer plugin for WordPress.You can automatically backups optimized images for restoring and re-optimization. The more context Google has about your website, the better chance you have at making it to the top page for your chosen keywords. Just dive into the guide right now to optimize your WordPress images. This means you will need to change the size of the image before you upload it to your WordPress library. Simply put, image optimization is the act of making images smaller and more accessible on your website. If you prefer a more simplistic approach, then you can use an online tool that automatically optimizes your photos. There are two methods of image optimization in a Wordpress website. This process involves manipulating image size without reducing quality. WordPress Image Sizes Explained. Next, click File >> Export As and choose the file type you want to use. But, there is an exception. ShortPixel Image Optimizer is a freemium WordPress plugin to compress and optimize the images of your website. All unnecessary metadata is stripped too. Graphic applications allow you to save images in a number of different file formats. JPEGs are compressed and, therefore, smaller than PNG files. Sometimes the simplest solutions are the best. 7. Why You Need to Learn How to Optimize Your Images for WordPress. Try Kinsta for Free. Both Optimole and ShortPixel automatically reduced its size to make it match my screen resolution and post layout. Other best SEO practices include many of the tips we’ve mentioned above. When trying out WP Compress – WordPress Image Optimizer, we found that not only is it easy to use but also provides useful features such as fully autonomous image optimization, affordable memberships and great file size savings on images – which directly translates to faster load times for your visitors. To change your image title text navigate to your post editor where you’ve placed an image. 1. Before we continue, we need to understand image size and file size. A high bounce rate sends negative signals to Google, which can lower your SEO ranking. The plugin gives you an opportunity to choose either high compression or pixel perfect compression options. So, if you’re writing an article about dog collars, including alt text under your images helps Google understand that your site, or at least that page, is about dogs. WordPress, by default, scales down high-resolution images too but let’s see how you can reduce them even more with an image optimization plugin (which will also adapt each image to a maximum display size so that it won’t show up on the visitor’s device larger than necessary). To change your image alt text navigate to your visual editor and hover over an image you’ve inserted. If you feel the need for more speed, get more compression and offload the CPU-intensive process of optimization to our specialized servers. First, make sure you include alt text when you’re adding new images to your site. To keep it simple, I resize nearly all images at the largest size the site needs. Focusing on high-quality, engaging images will make both your audience and Google happy. Imagify – Best WordPress Image Optimization Plugin. Using image optimization plugins to further reduce the size of your images. And you need to do it without having to sacrifice the quality of your images. Opting for a WordPress plugin instead of an online image optimization tool will save you a lot of time. Next, click File >> Export As and choose the file type you want to use. CW Image Optimizer is your answer. However, the file size is usually much larger than JPEGs. Share your experience in the comments below. The size of your image in pixels is every bit as important as its file size. The best solution is to have optimized images on WordPress. However, keep in mind that it limits the optimization to the uploads smaller than 5MB. That means web pages will load faster but without any reduction in image quality. Images make up about 21% of the size of a given page. Why Image Optimization in WordPress. 4. GIMP is a free alternative you can use instead of Adobe Photoshop. GIFs are also useful for websites that want to add a splash of animation to their website. The lossless compression means you can upload a GIF and expect consistent quality throughout. Instead, you want to get your images down to around 650×300, which is significantly smaller than the default image. Overall, this tool will give you the most value for your money, but there are alternatives available for business owners and marketers on a budget. So I thought a post explaining exactly how to reduce image sizes in general, and also how to optimize images for a website specifically would help answer that question. Images have two main sizes associated with them: Image file size, which is measured in KB or MB Image dimensions, measured in pixels (px) The two values are related – the smaller the image, the lower the file size. If you want an image with a ton of color, JPEGs are an excellent option. This technique is called “quantization”. Optimizing your images in Photoshop or similar was once the only way to reduce the size of an image. By choosing the right combination of file format and compression type you can reduce your image size by as much as 5 times. The first part we will discuss is image file formats. You’re likely aware of the benefits that come with SEO-oriented marketing strategies. This is the first thing you should check in order to optimize images for WordPress. 1. Not to mention the extra traffic from image searches. The 3 steps to optimize images for your website are: Choose the right format; The folks behind this tool are also responsible for ThemeIsle, a top-notch theme and template plugin. By optimizing your images your performance will improve, and so will your rankings. ; Also, un-optimized images increase the size of web pages and the large in size web pages (which use larger bandwidth) are not good for mobile internet and mobile users.And nowadays you do not want to ignore a large number of mobile device user-base. ... For PNG, the final image size after compression using lossless is 1.18 MB from 1.65 MB, a 28.3% image size reduction. The size of your image in pixels is every bit as important as its file size. Every image that follows should use a variation of that phrase, while still being relevant to the image. Plugins like reSumsh .it or EWWW Image Optimizer will help you compress images once uploaded, and allow you to optimize your previously uploaded images at once. Here’s how to optimize images for WordPress. Once you make your selection, you can adjust compression and size through the on-screen options. With EWWW Image Optimizer you’ll be able to optimize all images on a WordPress site fast and easy. Optimize Images WordPress – Resize your images pixel resolution. JPEG Optimizer and have a reduction percentage of around 60%, while TinyPNG (if you choose to work with PNGs) of around 70%. Image size is the … *. Your image filename can help it rank in Google image search, which can be a nice source of additional traffic. The same goes for reducing the number of bytes the image carries around with it. If you’re planning on inserting a small video, make sure it’s in GIF format, and not MP4. Images can be optimized in two different ways. SVG by default is not supported by WordPress. However, images also increase the size of your page. Use images relevant to your content Some of the most common web-based tools include JPEGmimi and TinyPNG. The... 2. Have your cake and eat it too! With optimized images, Google will crawl and rank your images much faster too, which can be a nice boost in traffic. By reducing the number of colors, 24-bit PNG files can be converted to much smaller 8-bit indexed color images. WordPress has a built-in 82% default compression level for JPG images, but it won’t optimize your images enough. To optimize images for WordPress in this case, you should consider lazy loading. Find Unoptimized Images. So these are the changes that WordPress is doing by default when … This process involves manipulating image size without reducing quality. Imagify. If you want to optimize images with GIMP, open your photo with the tool. Depending on the plugins you use, image compression occurs automatically when you upload a new graphic to your WordPress website. WordPress Image Sizes Explained. Save the new download, and you have a shiny new compressed image to add to your WordPress website. The result better PNG files with 100% support for transparency. This plugin includes a bulk operation to optimize … There are a lot of plugins in the WordPress repository that can optimize WordPress images. How to Make a Website – The All-in-One Guide, How to Buy a Domain Name – A Simple Guide, Introducing LiteSpeed – Your Go-To Website Optimization Tool, How to Start a Blog: A Quick Guide for Beginners, How to Create an E-learning Site: A Step-By-Step Guide, Can be resized, or compressed, without much quality loss. 6. If the image size isn’t right it will either by blurry and pixelated, throw other elements on the page out of line, or cause unnecessary sideways scrolling. Images are a very important aspect of the webpage. The plugin gives you an opportunity to choose either high compression or pixel perfect compression options. Advanced background optimization to speed up your workflow. If your goal is to truly optimize your images for SEO, you may have to backtrack and include alt text on old images you’ve added to your site throughout the years. This premium tool comes with many features that make editing, creating, and optimizing photos a breeze. But we have to be careful here, some of the tools will make almost no difference and some of the settings will destroy our image and make it useless. Chose to pre… Maybe, you need smaller thumbnails or wider featured images. Tiny PNG and Tiny JPEG are two excellent tools you can use to compress your images. But, there are a few additional steps you can take to improve your image SEO as well. The way you compress your image can have an impact on the overall quality of your work. As a result, the size of the image will dramatically reduce.

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